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MKĀ 330. Professional Selling. 3 Hours.

The course focuses on the fundamentals of professional selling and the professionalization of the field. The course combines personal selling theory with actual practice. Students develop the analytical and communicative skills useful in their future business relationship-building activities. Analytical skills are developed through an assignment that requires students to research, design, and present their own comprehensive sales scenario. Students practice their communicative skills through in-class role playing.
Prerequisites: (MK 303 [Min Grade: C] and GPAT and GPAO 2.00) or (MK 303 [Min Grade: C] and GPAU 2.00 and GPAO 2.00)

Collat School of Business

...level requirements MK 303 Basic Marketing 3 MK 330 Professional Selling 3 MK 401 Social...

Department of Marketing, Industrial Distribution, and Economics

...Management 3 MK 330 Professional Selling 3 MK 408 Marketing Research 3 MK 410 Integrated...