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MKĀ 420. Sales Management. 3 Hours.

The course focuses on the fundamentals of professional selling and the professionalization of the field. The course combines personal selling theory with actual practice. Students develop the analytical and communicative skills useful in their future business relationship-building activities. Analytical skills are developed through an assignment that requires students to research, design, and present their own comprehensive sales scenario. Students practice their communicative skills through in-class role playing.
Prerequisites: MK 330 [Min Grade: C](Can be taken Concurrently)

Collat School of Business

...464 , MG 445 , MK 425 , MK 445 . one from: ENT 420 or ENT 422...

Department of Marketing, Industrial Distribution, and Economics

...MK 410 Integrated Marketing Communication 3 Professional Sales Concentration MK 420 Sales Management 3 MK...

Department of Accounting and Finance

...464 , MG 445 , MK 425 , MK 445. Please...Advanced Financial Management FN 420 Financial Sales & Trading...